The concept is nothing new. It's an impedance matching transformer.
I've never used on personally, but I've heard both good and bad about them. They were big on the competition scene around '95 IIRC. However, it fizzled out before the end of the year and Stinger eventually dropped them (which should tell you something //content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif ).
Some people like them, some people don't. Most common complaints were induced noise, distortion, "weakening" of the sound, the transformer would give out and/or damage the sub/speaker, etc etc.
Veritas had some aswell (exact same thing as the Stingers, just a different label).