To answer a few questions and explain, I mentioned a while back that we were going to stay around $250, did not think people were going to be so surprised when we came in under for the 10 and 12. The RMS is set very conservative, we have to do that. As as I said in a previous topic the prototype took well into 1200+ watts no sweat and probably could have taken more but I did not want to trash a sub meant for SQ by sending way way more power then intended. We could easily set the RMS at 1000 or even 1200, but we are a small company with all funding being out of our own pockets. So at this time, we don't want to risk inexperienced users who see a 1100 watt rms and give it 1700 watts of clipped signal thinking it can take it. We don't have the resources or the time to be doing loads of re-cones because someone is sending it way too much power in a bad install because we set our rms wattage up a little higher, its not worth it.
Price is not based on rms wattage, and we would rather sell on performance and reliability instead of a wattage ratting. Just look at the video of the 2 15" ICONs in Marks truck, they are almost laughing at the Kicker amp. If we had more money, the 2500.1 would have been the choice. A Sundown 3000D might find its way into that truck later on. //content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif
For price/rms wattage example (not a comparsion), look at the IDMAX, its rms is only 100 watts higher, with only 3mm more xmax, but it costs nearly double.