Where do you intend to put this 160 sqft? Everywhere? Probably not the best use for that product. Large, flat, resonant panels is where something like DP *should* go. Classical mistake and overuse is going firewall to rear bumper, rail to rail with the stuff. Not so great ROI with that method.
What you do need everywhere is, like you said, a noise barrier which must be seamless. Carpet, unless it contains a significant amount of mass (DP is around .5lbs/sqft....so double that, probably) is a waste of your time, essentially. Best you'll get from carpet is higher frequency noise blocking and some absorbtion.
If you're not entirely convinced, take some of your carpet and put it over your midrange speaker. Keep in mind that "road noise" extends way down to the frequencies your sub plays, but is mainly centered within and octave or two of 200 hz (50-400 hz). So, an even more accurate test would be to play a 200hz tone through your speakers and see if a single layer of carpet will attenuate it. If not, then how about a second layer or a third? Maybe at this point, but how thick is that now? 1"??? Will that fit under the factory carpet in your car?
Everyone's tolerance for noise is different and everyone's vehicle is different. Those that drive a fairly quiet vehicle can usually get away with a massive attack of CLD mat like DP. They do it and it take the noise level down 3-4 dB and it is enough for them. Then there others that drive very noisy cars with agressive exhaust or loud engines and they might be fighting a 70-80 dB noise floor. To them, what's 3-4 dB? A lot of money down the drain, basically. The money spent on CLD mat *should* be allocated to a barrier(s) to significantly combat that noise. Something like a floating lead wall, as an example, will be 10 times more effective (30 dB reduction in noise overall).
As a general rule of thumb, a 10dB noise reduction will seem to be half as loud to your ears. You never really get rid of noise completely, you just attenuate until it's tolerable. Again, how loud is your car?