Interesting. I remember when the W7 first came out, people complained about the coil options (odd impedance and lack of dvc on 10's or 12's). Manville Smith silenced the complaints by stating the coil options available are due to the fact that their rigorous testing found those to be the ideal coil sizes and impedances for the best SQ possible, and would never lower their standards by offering inferior coil options.
I guess JL Audio either stumbled upon a new technology that allowed them to build this dvc 12w7 and still keep that ideal mass, they gave up worrying about SQ on the W7, or they were lying back then and simply did what I suspected at the time... chose odd coil options to give people more incentive to also purchase their (then brand new) slash series amplifiers whose output remains constant throughout a relatively wide impedance range. Apparently JL thinks we all forgot what they told us all those years ago. I didn't forget.