$2500 that is flat crazy. You have to have the long term reputation to reach that price point. Lets take a look at the price point market and competition they are up against now. If they are going to step into this realm below they better bring their A game or sit on the bench. How many people are going to run those Planar's or even know how to properly install them to optimize them at your local shop + they are huge.
They should have started small proving some midline comps are the shiz then stepping up to the big leagues.
Point is even if they are awsome in that price range they are not going to fly right out the door. Their name is not that well known to the general populace and will someone really pick them over the brands listed below. Many of the brands listed carry that prestige factor also which some do care about at this price point. HAT is cheaper that these and they are proven performers. Scott B. that does not mean raise you prices.LOL
Dynaudio-ScanSpeak REV-Genesis-Alpine F1-Hertz-Focal Utopia-Rainbow-Seas Lotus-Audio Technology and there are some others
Lets look at Price of some of the best stuff on the market. These are MSRP prices for I think most will agree are some of the best drivers in the world. This is a **** 3-way also comapred to the Audiopulse 2-way.
Scan REV 18W 4ohm 7"=$430 shipped
Scan REV 12M 4ohm 4"=$440 shipped
Scan REV Ring Radiator tweeter=$825 shipped
Total=$1695.00
Goodluck Audiopulse. Have fun with your new stuff.
Come on TC or Audiopulse whatever you want to call yourself lets get back to reality.