http://finance.yahoo.com/q/ud?s=CC
The analysts have killed this stock over the past year...Downgrades to Sell and Strong sell really hurt their momentun, I thought they were supposed to be being bought out and taken private?
http://www.thestreet.com/_yahoo/newsanalysis/dumbest/10354732_5.html
Circuit City (CC - Cramer's Take - Stockpickr - Rating) is getting a lousy reception lately.
Shares in the Richmond, Va., electronics retailer dropped 6% this week after the company predicted a fiscal first-quarter loss. Circuit City said April brought "substantially below-plan sales, primarily related to the large flat panel and projection television categories."
The shortfall continues a sinking trend at Circuit City, which has been losing ground to rival Best Buy (BBY - Cramer's Take - Stockpickr - Rating). Circuit City had warned last month of sliding flat-panel TV prices, and CEO Philip J. Schoonover stresses that the company is trying to change its ways.
"As previously discussed," he said in a Monday afternoon press release, "we are moving with increased urgency to accelerate our transformation initiatives."
Those efforts call for the company to fire 3,400 of its better-paid salespeople and replace them with cheaper ones. The move will cut costs, but observers wondered how getting rid of experienced staff would help Circuit City "rebuild and improve its level of execution," as Schoonover promised.
So far, Circuit City's execution level still looks pathetic. But maybe that's not surprising, given the company's penchant for doublespeak. Take Circuit City's explanation of the sales-force cutbacks.
"Unfortunately," the company said March 28, "a number of associates are directly impacted by the actions."
With any luck Schoonover will be similarly impacted soon enough.
Dumb-o-Meter score: 80. All that urgency has to pay off.
P.S. Tap Into the Market Savvy of RealMoney’s Experts
Become a more successful investor. Get market analysis, stock recommendations and wealth-building strategies from 40+ Wall Street pros, including Jim Cramer. Act now to get 20% off and RealMoney’s Top Picks of 2007 report free.