It is a simple concept of name brand recognition.
BMW is a BMW, not because it is just a car, but it is a name brand, culture, ambiance, and image of that name brand.
Without a name...a logo..or anything of that nature to differentiate one product line or company from another then there would be no marketing and there would be no businesses at all, it's the same thing that everybody else has.
So we would just be known as speakers.
BMW would just be known as cars...
American Eagle would be known as clothes...
Walmart would be known as the super store...
It's a name, a brand, and an image. If you choose to not participate in such things then fine, but our entire culture is based on these principles...
You wear a brand name, you have a legal name, and a social security number, therefore you are branded.
There's no two ways around it, every human that walks the earth supports a brand name in some form or fashion. Even the unbranded stuff you allegedly wear is still branded because a company made it and it is their product. //content.invisioncic.com/y282845/emoticons/smile.gif.1ebc41e1811405b213edfc4622c41e27.gif
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