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Car Audio Discussion
General Car Audio
good car audio shops - becoming a thing of the past?
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<blockquote data-quote="VWBobby" data-source="post: 8202357" data-attributes="member: 624844"><p>I own and operate a computer store, and I can definitely feel your pain. Everyone comes in and wants online prices or tries to get a ton of free advise and don't buy anything. I just had a business buy a custom computer and then ask why they shouldn't go to Staples....?? Staples doesn't sell custom anything or know their products for that matter.</p><p></p><p>Despite all this, I have had the best year financially. Mostly from good customer service, customer referrals, and radio advertising. Having a strong belief in God, and doing the right thing helps tremendously, but I won't preach. //content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif</p><p></p><p>Nobody should be expected to compete with online pricing. A lot of stuff is being grey marketed in from China, sometimes direct to the consumer (ebay). Sometimes I can beat online retailers, if you look at some of the ones who charge close to MSRP.</p><p></p><p>What the consumer doesn't realize is the retailer must buy $5,000+ worth of merchandise to get a "discount" on products. I cannot afford to buy $5,000 worth of goods at a time.</p><p></p><p>You don't get 5 subwoofers for dealer pricing (in most cases). //content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif If Joe-shmo can buy the same $200 woofer and have it shipped for "free", how is the dealer supposed to make any money? Shame on the manufacture! This is why "dealer networks" were created. To supply local markets with product and keep the burden of customer services (yes I said burden), off of the manufacture. The manufacture supplies goods, not holds the customer's hand with advise, or help in the event of a failure. If the product was installed by the dealer, then the manufacture covers the warranty of the product only.</p><p></p><p>If online retailers were forced to charge retail (as some are), then the local dealers can charge the same price or less, and still make money. The customers who do not need customer support or advise can simply buy online. The manufactures makes more money and can afford to spend more on R &amp; D or marketing. Some of the products I sell "retail" are less than online, because of ethical manufacture pricing.</p><p></p><p>I think part of the problem is the tax systems for businesses. The way our taxes are setup, a manufacture can import product from China for less than it costs to manufacture product in the US. Worse yet, it can be cheaper to drop-ship from China than to distribute in the US. This is not right and is the major reason we are losing so many jobs overseas. Major manufactures are laying off workers and people are forced to work at Walmart and McDonalds for min wage...or go on Welfare and create more problems. //content.invisioncic.com/y282845/emoticons/frown.gif.a3531fa0534503350665a1e957861287.gif</p><p></p><p>Some people call this "capitalism" and feel the public has the right to wholesale pricing..... I call it communism.</p></blockquote><p></p>
[QUOTE="VWBobby, post: 8202357, member: 624844"] I own and operate a computer store, and I can definitely feel your pain. Everyone comes in and wants online prices or tries to get a ton of free advise and don't buy anything. I just had a business buy a custom computer and then ask why they shouldn't go to Staples....?? Staples doesn't sell custom anything or know their products for that matter. Despite all this, I have had the best year financially. Mostly from good customer service, customer referrals, and radio advertising. Having a strong belief in God, and doing the right thing helps tremendously, but I won't preach. [IMG]//content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif[/IMG] Nobody should be expected to compete with online pricing. A lot of stuff is being grey marketed in from China, sometimes direct to the consumer (ebay). Sometimes I can beat online retailers, if you look at some of the ones who charge close to MSRP. What the consumer doesn't realize is the retailer must buy $5,000+ worth of merchandise to get a "discount" on products. I cannot afford to buy $5,000 worth of goods at a time. You don't get 5 subwoofers for dealer pricing (in most cases). [IMG]//content.invisioncic.com/y282845/emoticons/wink.gif.608e3ea05f1a9f98611af0861652f8fb.gif[/IMG] If Joe-shmo can buy the same $200 woofer and have it shipped for "free", how is the dealer supposed to make any money? Shame on the manufacture! This is why "dealer networks" were created. To supply local markets with product and keep the burden of customer services (yes I said burden), off of the manufacture. The manufacture supplies goods, not holds the customer's hand with advise, or help in the event of a failure. If the product was installed by the dealer, then the manufacture covers the warranty of the product only. If online retailers were forced to charge retail (as some are), then the local dealers can charge the same price or less, and still make money. The customers who do not need customer support or advise can simply buy online. The manufactures makes more money and can afford to spend more on R & D or marketing. Some of the products I sell "retail" are less than online, because of ethical manufacture pricing. I think part of the problem is the tax systems for businesses. The way our taxes are setup, a manufacture can import product from China for less than it costs to manufacture product in the US. Worse yet, it can be cheaper to drop-ship from China than to distribute in the US. This is not right and is the major reason we are losing so many jobs overseas. Major manufactures are laying off workers and people are forced to work at Walmart and McDonalds for min wage...or go on Welfare and create more problems. [IMG]//content.invisioncic.com/y282845/emoticons/frown.gif.a3531fa0534503350665a1e957861287.gif[/IMG] Some people call this "capitalism" and feel the public has the right to wholesale pricing..... I call it communism. [/QUOTE]
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good car audio shops - becoming a thing of the past?
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