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<blockquote data-quote="raverx3m" data-source="post: 6632826" data-attributes="member: 563973">what pioneer rep explained to me made sense half way.1)theres no programmable chip in most of the units.(programmable chips are more expensive)2) licensing is expensive BUT. flac is FREE!!!!! there shouldnt be any licensing involved.most of the companies are just being big pu$$ies and&nbsp; dont want to release the support untill they see a big enough market for it.what i suspect pioneer did is just sit and wait and wait and wait untill they heard other companies are planning to release the ipod cable and they said WE MADE THE FIRST IPOD CABLE!!!!!!!! and released it before everyone else...companies are playing a really dumb game. and consumers are like good lil bches&nbsp; eat whatever the companies feed them.has anyone notticed there hasnd been any major changes in headunit lineups? alpine is actually going backwardsevery year they change (color, move buttons around, add a feature or two) very carefully so not to underprice the unit. and limit it in a way that you would always need to upgrade...</blockquote>

[QUOTE="raverx3m, post: 6632826, member: 563973"] what pioneer rep explained to me made sense half way. 1)theres no programmable chip in most of the units.(programmable chips are more expensive) 2) licensing is expensive BUT. flac is FREE!!!!! there shouldnt be any licensing involved. most of the companies are just being big pu$$ies and dont want to release the support untill they see a big enough market for it. what i suspect pioneer did is just sit and wait and wait and wait untill they heard other companies are planning to release the ipod cable and they said WE MADE THE FIRST IPOD CABLE!!!!!!!! and released it before everyone else... companies are playing a really dumb game. and consumers are like good lil bches eat whatever the companies feed them. has anyone notticed there hasnd been any major changes in headunit lineups? alpine is actually going backwards every year they change (color, move buttons around, add a feature or two) very carefully so not to underprice the unit. and limit it in a way that you would always need to upgrade... [/QUOTE]

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