CarAudio Outlet selling at dealer cost is this a good idea?

I have been doing retail for 18 Years now i set up a site for our company to make extra money off internet sales. What we do is sell a memberships for less then $20. Then we let the customer order his system for his car at our dealer pricing. It saves the customer a bundle and we are reaching out to customers we normally would never have. I just wanted opionions on this do you think it will work? Is it a good idea?

depends on whats being sold..

It is a good idea until you get busted for violating the agreement you signed with YOUR suppliers/distributors/etc. There are some manufacturers who don't take so kindly to transshipping and selling below MAP. If they find out, your days of dealing their products will come to an abrupt end.

offer free blowjobs with the membership, and youll attract even more customers.